Uf.. there’s a LOT of bad advice out there about what it takes to succeed as a sleep consultant, and I don’t want you wasting time, energy, or money on things that don’t move your business forward, especially if you’re just starting out. Let’s start with some myths, before I’ll tell you what to focus on instead..
Have you ever bought something and the minute you clicked and your money was gone, you regretted it? That jacket that was actually a bit too expensive, or you bought another of the same thing you already have, not knowing how to explain that to your partner? That feeling of regret that you get right …
Have you ever wondered why the journey of starting something new, like launching your Sleep Consulting business, feels like an emotional rollercoaster? That’s because change follows a predictable pattern known as the Emotional Cycle of Change.
It can literally feel like an uphill battle, to try to stand out between all the other pediatric sleep consultants. I agree, it’s tough when everyone seems to be offering the same thing. But here’s a secret: there’s something uniquely yours that no one else can claim—your own personal story. By using my Triple S …
After my Instagram account got hacked, I got WAY much more serious about my email list. In the end it’s the only asset you really own….Here are the 4 steps to build an email list (let’s not make it more complicated than it is!): Step 1: Create a high-value lead magnet then.. Step 2: …guide …
If you want to build a successful online course as a Sleep Consultant, you need to find a real problem that people are willing to pay for to solve this. This means that before deciding on your course topic, it’s very important that you identify your target audience. By understanding your target learners, you can address their challenges, keep them engaged, and …
Email marketing boasts one of the highest returns on investment (ROI) compared to other marketing channels. According to Data & Marketing Association (DMA), for every $1 spent on email marketing, the average return is $42. That’s a whopping 4,200% ROI! Can you think of any other marketing strategy that delivers such impressive results? I didn’t …
If you’re like me, you didn’t become a Sleep Consultant to spend hours on setting up a funnel. You became a Sleep Consultant to help families and create financial freedom, right? But this time-consuming (energy draining) task is (and you know that) a great way for you to be able to connect with more potential …
Choosing the right name for your sleep consulting business is a crucial step in establishing your brand identity. It’s important to choose a name that not only reflects your business but also resonates with your target audience.
As a sleep consultant, your website is a crucial tool for attracting and retaining clients. Your home page serves as the first point of contact with potential clients, and it’s essential to make a strong first impression.
