Skip to Content
I'm thrilled to offer you an exclusive preview of what’s inside the Sleep Consultant Playbook >>>SNEAK PEEK
hello@sleepconsultantdesign.com
Sleep Consultant Design

Sleep Consultant Design

Branding & Design for Sleep Consultants

  • Home
  • Free
  • What do you need most right now
    • I need more clients
    • I want to look professional
    • I’m ready to streamline & scale
  • About
  • Testimonials
  • Blog
Sleep Consultant Design

Sleep Consultant Design

Branding & Design for Sleep Consultants

  • Home
  • Free
  • What do you need most right now
    • I need more clients
    • I want to look professional
    • I’m ready to streamline & scale
  • About
  • Testimonials
  • Blog
  • Home
  • Free
  • What do you need most right now
    • I need more clients
    • I want to look professional
    • I’m ready to streamline & scale
  • About
  • Testimonials
  • Blog
hello@sleepconsultantdesign.com
Sleep Consultant Design

Sleep Consultant Design

Branding & Design for Sleep Consultants

People don’t hire you just for your expertise; t People don’t hire you just for your expertise; they hire you because they connect with who you are. You can have the best sleep strategies, but if clients don’t feel a personal connection, you’ll always be just another expert in a sea of Sleep Consultants.

When you share your journey—your struggles, wins, and “aha” moments—you show potential clients that you understand what they’re going through. You’re not just offering solutions; you’ve been in their shoes and found a way forward. That’s what makes you memorable. 

People love stories (and stories build trust!).

Write your brand story using this 3-step structure:

1. Scene – Set the Stage:
Start by describing where your journey began. What was going on when you first realized you wanted to make a change? Use details that make it easy for your audience to imagine themselves in that moment. Where were you, and what did it feel like?

2. Struggle – Share the Challenge:
Now, share the challenge you faced. Be honest and open about the tough times. What was the biggest hurdle for you? How did it make you feel? This is where you connect with your audience’s own struggles—they’ll appreciate the vulnerability.

3. Solution – Highlight the Transformation:
Finally, talk about how you overcame the challenge and what led you to where you are now. What changed for you? What steps did you take to solve the problem? Show how this journey transformed you and set you on the path to creating your business.

Once you’ve written your Brand Story, read it out loud. Make sure it flows naturally and sounds like you. This story will become a key asset for your business, whether it’s for the about me page on your website, the introduction of your sleep assessment calls, or your pinned post on Instagram. It’s a powerful way to connect with your clients and build trust from the start. 

Imagine having a step-by-step guide to build and grow your sleep consulting business—it exists! Comment 'PLAYBOOK' and I’ll send you the link to grab your copy. Let’s do this!!

👇 PLAYBOOK

#sleepconsultant #sleepconsultantbranding #sleepconsultantmarketing #sleepconsultantentrepreneur #sleepconsultantplaybook
Can I be honest with you? I’ve seen so many inc Can I be honest with you?

I’ve seen so many incredible sleep consultants burn themselves out trying to “do it all.”

You’re booking clients, showing up online, creating freebies, maybe even dreaming about a course…

And still feeling behind.

Let me remind you of something:

Your business should *fit into your life* — not take it over.

Here’s what I’d say if we were sitting together right now:

✨ Pick ONE main focus for the next 90 days. Just one.

✨ Set aside “CEO time” each week — even if it’s just one hour — to work *on* your business.

✨ And please, stop starting from scratch every time. Use templates. Build systems. Protect your energy.

If this hits home, my *Sleep Consultant Playbook* was made for you.

It’s the step-by-step roadmap I wish every consultant had after certification — the kind that helps you build a real, sustainable business without the overwhelm.

DM me *PLAYBOOK* or tap the link in bio to grab your copy.

You’ve got this. And you don’t have to do it alone, hun!
If you’ve ever felt stuck, doubted yourself, or If you’ve ever felt stuck, doubted yourself, or thought, maybe I’m not cut out for this, this is for you. Because once you understand the emotional patterns behind growth, you can navigate the ups and downs with so much more clarity (and maybe even a little humour). 

Change, especially the kind that pushes you outside your comfort zone, is never a smooth ride. But when you understand the why behind what you’re feeling, everything shifts. You stop seeing doubt and frustration as signs that you’re not cut out for this, and instead, you recognize them as part of the process.

So, what does this journey actually look like? It follows a pattern, one that every entrepreneur, including you, will go through. This isn’t just about sleep consulting; this applies to any big, new step you take in life. And once you see it for what it is, you’ll be able to move through each stage with more clarity, confidence, and resilience.

Welcome to the Emotional Cycle of Change...

Oh yes, you wanted to know how to get out of the Valley of Despair, right?

Answer this question: Why did you become a Sleep Consultant?

If you can answer this selfishly (so forget your clients, forget the impact), just think about how this will enrich your life? More money? Yes, but for what?

More holidays?
More fancy dinners?
More activities?
More travels?

Whatever that thing is, THAT is what will drive you, and get you through stage 3!

I'm talking more in-depth about this in The Sleep Consultant Playbook. Comment 'PLAYBOOK' and I'll send you the link!

#sleepconsultant #sleepconsultantstrategies #sleepconsultantbranding #sleepconsultantmarketing #sleepconsultantentrepreneur #sleepconsultantchange
#sleepconsultantdesign #sleepconsultanttips
Comment 'FUNNEL' and I'll sent you my FREE guide o Comment 'FUNNEL' and I'll sent you my FREE guide on how to do this.. step-by-step. 

Really, funnels aren’t complicated, yes, you can make them that way, but they don’t have to be… 

A lead magnet funnel is essentially a valuable freebie you offer to potential clients in exchange for their contact details.

Once you have their contact information, you can follow up with a series of emails to nurture the relationship, provide more value, and eventually promote your products or services.

Here are the steps….

Step 1:
Create a high-value lead magnet then..

Step 2:
...guide people to your opt-in page to grab your freebie in exchange for their contact details..

Step 3:
... after sign up send them to a thank you page with a call to action...

Step 4:
.. then follow up with an email sequence including call to actions (book a call, download.., buy.., follow me, etc.)

Step 5 - 10:
… then the actual work starts: SHARE YOUR FUNNEL EVERYWHERE - and optimize it to improve the efficiency and effectiveness of each stage in your funnel, to increase lead generation, and sales.

Feeling overwhelmed, and don’t know where to begin?

Comment 'FUNNEL' and I'll send you the link to an in-depth FREE guide on this!

#sleepconsultant #sleepconsultantcertification #sleepconsultantdesign #sleepconsultantfunnel #sleepconsultantmarketing #sleepconsultanttemplates
As a Sleep Consultant myself, I know that writing As a Sleep Consultant myself, I know that writing a sleep plan for every new client can sometimes feel like a real drain of time and energy. But if you don’t put in the work, you are just postponing the problems.

Exhausted parents are insecure, they are scared to do something wrong and need clear guidelines. To gain their trust, you have to show up confident, position yourself as an expert, and deliver quality material. Have you ever received a crappy email with spelling mistakes, weird colors, and overall messy? How does that feel?

Well, not something you really take seriously, right?

Next to professionalism, the better your sleep plan, the less your clients will need you. If your clients have a solid, clear, and good-looking sleep plan experience, they feel confident to follow it, without the constant need to confirm everything with you. That creates more time to take on other clients, without burning yourself out. 

But that’s not all! Along with saving you time to create the sleep plan, increasing the quality of the client’s experience, and optimizing your time during the live support, here are some other benefits of having a sleep plan template:

- helps you be efficient, as it’s easy to fill in and find quickly what needs to be adapted
- provides a clear, easy to comprehensive overview for your clients
- avoids you to reinvent the wheel every time you have a new client
- makes you feel motivated to work with
- helps you create a more professional and visually appealing document
- increases the odds that people refer you to others

The sleep plan is the foundation and the ultimate tool that supports the (exhausted) parents and solves their problems. But you also know that creating a professional and easy-to-read sleep plan can be fastidious and time-consuming.

“Rianna gives you such amazing stuff to begin with that it’s so easy then to take it and use it elsewhere! I’ve pulled out pages from my sleep plan to repurpose into handouts or quick references/freebies for other things. I’m always blown away with what Rianna takes the care to create!” – N.D.

#sleepconsultant
The way people hire Sleep Consultants has changed. The way people hire Sleep Consultants has changed. The trust gap is bigger than ever, parents are more skeptical, they have more options, and they’re looking for someone they feel 100% confident can help them.

The problem? Most Sleep Consultants are still being told to “just post on Instagram” or “be consistent online”, pouring hours into content that doesn’t actually build the kind of trust that gets people to pay.

In From Crickets to Clients™, we close that trust gap with the 8 habits of highly-booked Sleep Consultants. 

You’ll learn exactly how to connect with parents in a way that makes them feel ready (and excited) to work with you, without relying on algorithms or endless posting.

1. First we’ll be doing a deep dive into your pricing, packaging, and positioning, becasue if you can’t explain it, you can’t sell it.. period. 

2. Then we organize all of this information into a 5-step signature method that becomes the foundation for your business.

3. Next I’ll teach you the 8 habits of Highly-Booked Sleep Consultants, because success isn’t random, it’s the result of repeatable tasks.

4. And then we’ll be putting all of this into action, because the fastest path to clients is to do the things that actually get you clients (and.. nope, that’s not posting on Instagram).

Most people think booking a client takes months. Nope. It takes the right person, the right conversation, and the right invitation. In this program, I’ll show you exactly how to connect the dots, so ‘getting clients’ stops feeling like a far-off dream and starts being a weekly reality.

But wait.. there is more!!

You’ll get 1:1 text support & accountability with ME for the full 6 weeks! So we can celebrate your wins, share breakthroughs, get your questions answers, and stay motivated. 

PLUS... 

I’ll be giving you several plug-and-play tools and resources you need that you can use long after this challenge has ended.. 

If you’re serious about growing your sleep consulting business, and you’re done wasting time on strategies that don’t work, then you cannot afford to miss this challenge.

Comment “CHALLENGE” and I’ll sent you the link!!
>>> Did you know that the doors to the 6-week Live >>> Did you know that the doors to the 6-week Live Challenge opened TODAY?!

In From Crickets to Clients™, you’ll learn exactly how to connect with parents in a way that makes them feel ready (and excited) to work with you, without relying on algorithms or endless posting.

1. First we'll be doing a deep dive into your pricing, packaging, and positioning, becasue if you can't explain it, you can't sell it.. period. 

2. Then we organize all of this information into a 1-slide signature framework that becomes the foundation for your business.

3. Next I'll teach you the 8 habits of Highly-Booked Sleep Consultants, because success isn't random, it's the result of repeatable tasks.

4. And then we'll be putting all of this into action, because the fastest path to clients is to do the things that actually get you clients (and.. nope, that's not posting on Instagram).

Most people think booking a client takes months. Nope. It takes the right person, the right conversation, and the right invitation. In this program, I’ll show you exactly how to connect the dots, so ‘getting clients’ stops feeling like a far-off dream and starts being a weekly reality.

But wait.. there is more!!

You'll get 1:1 text support & accountability with ME for the full 6 weeks! So we can celebrate your wins, share breakthroughs, get your questions answers, and stay motivated. 

PLUS... 

I'll be giving you several plug-and-play tools and resources you need that you can use long after this challenge has ended.. 

If you want in comment 'CHALLENGE' and I'll sent you the link.
Great news for introverts!! The best networkers do Great news for introverts!! The best networkers don't talk!!

Listening has become such an underrated skill, but it's the parent that feels seen, heard, and understood that will walk home from your conversation and remember you for many days, weeks, years to come!

Listen more than you talk, always! (Don't you think that's also the reason we've been given 1 mouth and 2 ears?). 

My husband is a high-performance coach, and get this, during his sessions, his AI actually tracks what percentage of the conversation he’s speaking.

He always aims for less than 30%.

Wait… what?! He’s the coach. People are literally paying him for advice and support. Shouldn’t he be doing most of the talking?

Nope. If you think like that, you’ve got it backwards.

Coaching isn’t about filling the air with words, it’s about creating space for breakthroughs. And he’s living proof it works: one of his clients has been with him for 5 years straight. 

In 'From Crickets to Clients' the Live Challenge, I show you different approaches to reaching out and starting conversations and I know that one of them feels super aligned with you... Comment 'WAITLIST' so that I can tell you more as soon as the doors open!

To your success,
Rianna
Follow me on Instagram
© 2021-2025 Sleep Consultant Design, a brand of Chasing Excellence LLC. All Rights Reserved. Terms & Conditions | Privacy Policy | Refund Policy | Disclaimer
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.